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Don't Bury the Lead

Stories.

I’m notorious for hating them.

But maybe not for the reasons many have thought.

It’s not that I’m not interested in the journey.  Not that I don’t care about the human interest stories encountered on the journey.    And not that I don’t think that it’s important to measure the energy and intensity of the journey.

But I don’t care about any of that until I know that you know where you’re going.

Give me the conclusion first.

You made budget or didn’t.

You raised capital or didn’t.

Our DSOs are?

Our turnover rate is?

We fired an employee, lost a customer, have a legal risk.

Tell me the bottom line…..first.

When you don’t you leave me to wonder whether you’re prepared, trying to hide something, don’t know your objective or are unwilling to accept responsibility.  Or maybe you just want to have a chat. 

Just let me know.

So, give me the bottom line first. 

Please.

GS

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GS